Models Targeted / Photo Credit: Fstoppers
WHAT A LEGITIMATE MODELING AGENCY WILL
NEVER ASK YOU AND SOME RED FLAGS… (In the Entertainment industry. Illegitimate Modeling Agencies)
WHAT A LEGITIMATE MODELING AGENCY WILL NEVER ASK YOU AND
SOME RED FLAGS
So you think you may have what it takes to be a model or
you have caught the eye of a modeling agent and they want to sign you to their
agency, what now? Stories abound of unscrupulous agents taking advantage of
eager girls, boys and hopefully moms with a dream, so how can you know if that
interested agent is the real deal or a scam artist? There are some tell-tale
signs that an agent or modeling agency is not above board. When an agency has a
genuine interest in you as a model there are certain things they will never ask
of you.
Just what are those things? Let’s take a look.
A Legitimate Agent Will Never Ask You for Money
Genuine agents make money by taking a percentage of a
model`s fees. They do not have handling fees, signing fees, agency fees
(outside of their cut - as noted above) or any other kind of up front
'before-you-can-be-signed' fee. Bogus agencies may insist you pay fees (often
extortionate) for a shoot with them to be accepted. Agencies that require a
portfolio hosting fee or charge for comp cards (z cards) will deduct this from
a model`s first job fees.
They will never suggest to you that you need to spend
money to make money. If an agent sees real potential in you that is where they
will make their money, by taking a reasonable cut of the work that they get for
you (usually no more than 15%). Legitimate modeling agencies do not have
handling fees, signing fees, agency fees (outside of their cut of work done as
noted above) or any other kind of upfront before-you-can-be-signed fee.
A Legitimate Agency Will Pay for Your Test Shots
Genuine agencies do not ask you to pay for test shoots or
for the development of portfolios but may arrange specific photoshoots with a
reputable or in-house photographer. They will invest in you and make their
money back when they get you working. They will arrange for your test shots and
only expect you to show up at the shoot on time and with a positive attitude.
Most agencies have agreements with photographers and makeup artists whom they
pay to take their test shots and even build a working portfolio for an
up-and-coming model.
Models do need portfolios but when an agency is really
interested in a girl and thinks she can make it as a model they will not ask
for any money to help build it.
Never Pay for a Comp Card
Genuine agencies do not expect payment up front for your Z
card or website profile. Some may deduct costs from the proceeds of the first
paid assignment. Some do not charge fees for these. A comp card is the models
equivalent of a business card. It is usually about the size of a 4x6
photograph, has between three and five shots of a model with different looks
and includes a brief bio with basic info like eye color, hair color, height,
weight, age, and shoe size.
Some aspiring models do pay for these themselves but these
are girls who are looking to be signed, not models with an offer on the table.
An agency that wants to develop and represent you will never ask you to pay for
your own comp card or for the pictures necessary to make one. Also, along these
same lines, a legitimate modeling agency will not ask you to pay to set up a
web profile or other online promotion tool.
Don't forget that you’re an Investment for the Agency
This cannot be stressed enough: An agency that is truly
interested in developing you as a model will not ask you to lay out any money
up front. They will be looking to make money off of you in the future and will
be willing to make an initial investment in making that happen. Modeling is a
business and businesses mean taking risks, a legitimate agency that thinks you
can work as a model will take a risk on you. This means that they will never
ask you to pay for modeling classes of any kind. They may ask you to take some
classes, especially runway or posing classes, but they will never ask you to
pay a penny to do so.
Legitimate modelling agencies give a 30 day cooling off
period for photographic and audio visual services when these are provided as an
additional service.
Legitimate modelling agencies are, by law, registered as
employment agencies.
Be Leery of Any Nude or Suggestive Photo Suggestions
Photographs like this are usually highly artistic and
require a certain degree of experience on the part of the model to make them
work. No legitimate modelling agency will ask you for nude or suggestive
photographs so that they can assess your suitability as a model. No legitimate
agency will ask you to audition via webcam.
Legitimate modelling agencies do not hold mass casting
calls / auditions in hotels or shopping centers. Any attending 'scouts' are
part of the scam team.
Legitimate agencies do not entice you to join with an
immediate offer of work nor do they guarantee you paid work at any time.
Legitimate modeling agencies will not ask an inexperienced
model who likely has a lot to learn about their best angles and how to pose to
take risqué photos. What they may ask is for you to take a picture in a bikini
or even lingerie but these shots will be catalog-looking, soft, somewhat innocent
and not overly provocative. If an agent asks you to take sexy photos right
away, walk out the door and don’t look back.
Legitimate model agencies have bona fide offices &
employ staff who you can talk to on the telephone. Beware, anyone can set up an
agency website with a telephone number so further research will also be needed.
Genuine agencies may have Facebook profiles where people
can view information and news on the agency. This does not constitute scouting
or advertising.
Genuine agencies DO NOT ADVERTISE ON GUMTREE, GOOGLE ADS,
YAHOO ADS, FACEBOOK OR ANY SOCIAL NETWORK SITE (other than casting calls on
bona fide model networking sites) Agencies receive hundreds of applications
direct to their offices and have no need to waste valuable time trawling the
internet for potential models. To make this clear, when making an internet
search relating to modelling ALL the modelling adverts on the right of the
screen & in the pink or blue boxes at the top of the results list are ALL
scams. Do not presume that if the model agency website you are reading is
genuine, that all sites advertised on the same page are also genuine. Google
and Yahoo do not verify adverts. More often than not they are scams.
Beware of Portfolio Studios, they often call themselves
agencies and infer that they can get you modelling work. What they actually do
is set up photoshoots for anyone who will pay the fees. They have online
application forms, using similar formats as the genuine modelling agencies.
They do not turn away any paying customer - so there is no need for anyone to
apply and be 'selected'. They charge a booking fee, and there is often a
cancellation fee (which is illegal). The price you are quoted only includes
studio and photographer time. There will be a separate extortionate fee for the
images which are usually of poor quality. Some will use aggressive tactics to
get people to pay up and will ignore the 7 day cooling off period required by
law, The 'scouts' in malls are selling agents for these studios and not from
genuine agencies.
There are reputable agencies in most major cities. This
will help you sort them out. Google 'Model Agency (followed by the area you
want to search). If you want to search for agencies that carry specific
departments (ie commercial, editorial etc.) enter such into the google search
facility.
Sources,
References & Credits: Google, Wikipedia, Wikihow, WikiBooks, Pinterest,
IMDB, Linked In, Indie Wire, Film Making Stuff, Hiive, Film Daily, New York
Film Academy, The Balance, The Numbers, Film Maker, TV Guide Magazine, Media
Match, Quora, Creative Skill Set, Investopedia, Variety, No Film School, Daily
Variety, The Film Agency, Best Sample Resume, How Stuff Works, Career Trend,
Producer's Code of Credits, Truity, Production Hub, Producers Guild of America,
Film Connection, Variety, Wolf Crow, Get In Media, Huffington Post, Backstage, Your
Young Actor, Cast it Talent, Scambusters, New York Castings, Brock Kelly, SAG-AFTRA,
Tina Wells, Live About, Balance Careers,
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Models
Targeted / Photo Credit: Fstoppers
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